VANDENBULKE advised French fashion group SMCP (labels “Maje” and “Sandro” and their founders Evelyne Chetrite and Judith Milgrom), in the sale to China’s textile manufacturer Shandong Ruyi Technology Group of a controlling stake in SMCP from World leading private equity firm KKR & Co. L.P. (NYSE: KKR). The deal reportedly valued at 1.3 bln Euros including debt. SMCP’s founders and management are reinvesting alongside Shandong Ruyi Technology Group as minority shareholders, while KKR will retain a minority interest in the group. Press release.